AOL TIME WARNER TO DROP "AOL," "TIME," AND "-NER" FROM COMPANY NAME
New Name Reflects Both Current State of World and Company's Primary Source of Profits
New York, NY /DenounceNewswire/ -- 11 August 2003 -- AOL Time Warner, Inc., announced today it is planning to change its corporate identity to "War, Inc." The decision to remove "AOL," "Time," and "-ner" from the company's name will be made at a group board meeting next month.
"Considering the state of the world today and for the forseeable future, and considering where most of our profits come from due to media focus on war, we believe this new name will better reflect the company's position and values going forward," said Dick Parsons, group chief executive.
The move would also symbolize the effort underway by the company's America Online unit to defeat Microsoft Corporation's efforts at gaining market-share in the Internet and online services markets.
CNN, the company's successful cable news operation, has profited enormously in the past 18 months from the Iraq War. CNN is now viewed as a more strategic asset to the company than America Online, the shrinking internet company that is losing members faster than the trashcans of the nation can fill up with AOL CD-ROMs.
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